Lily Assefi

Lily Assefi is an accomplished Head of Marketing and Communications with a proven record of building impactful brands through strategic innovation. With over four years of experience in the real estate sector and collaborations with renowned organizations including Emirates Airlines, Khaleej Times, Bloomberg and ITP Live, Lily brings a multifaceted expertise across branding, content strategy and corporate communications. Her strength lies in translating consumer insights into high-impact campaigns - blending creativity with data-driven strategies to capture attention, drive engagement and build long-term brand loyalty.